
Local Services Ads
Own the top of local search.
Show up above everything else on Google with the Google Guaranteed badge - and pay only for qualified leads, not clicks.
What Local Services Ads do
Local Services Ads (LSAs) place your business at the very top of Google - above the regular ads and the map pack - with a Google Guaranteed badge that tells homeowners you're verified and trusted. You're billed per lead, not per click, so every dollar maps to a real inquiry.
What’s included
Full LSA setup and Google Guaranteed verification
License, insurance, and background-check onboarding
Budget and bid management by service and service area
Weekly lead review and dispute of unqualified leads
Call tracking plus speed-to-lead SMS and email follow-up
Reporting tied to cost per booked job, not just cost per lead
From audit to outcome
We complete Google Guaranteed verification - license, insurance, and background checks - so your badge goes live.

Get verified
We complete Google Guaranteed verification - license, insurance, and background checks - so your badge goes live.

Launch and optimize
We set budgets by service and area, then tune bids and hours to your best jobs.

Book and attribute
Speed-to-lead follow-up converts inquiries, and we dispute any junk leads so you only pay for real ones.

The outcomes that matter
Sit above every other result with the trust badge homeowners look for.
Top-of-search placement
Sit above every other result with the trust badge homeowners look for.
Pay per lead
Spend maps to real inquiries - not clicks or impressions.
Lower cost per job
Lead disputes and fast follow-up drive your true cost per booked job down.
A human owner, an AI engine
A dedicated specialist owns your number and directs the work; the Olympus pantheon executes around the clock, with risky moves gated by Themis for your approval.

Owned by a specialist
One accountable human who learns your business and owns the outcome — not a rotating account rep.

Powered by Olympus
Thirteen AI agents execute strategy, ads, and follow-up 24/7, multiplying what one person can ship.

Gated by Themis
Nothing risky goes live without your sign-off, and every action is logged.
Local Services Ads FAQ
What is Google Guaranteed?
It's a Google verification (license, insurance, background check) that adds a green badge to your Local Services Ad and can reimburse customers for unsatisfactory jobs, up to Google's limit - it builds instant trust.
How is it different from Google Ads?
Local Services Ads sit above regular Search ads, show a badge, and bill per lead instead of per click. We often run both together so you own the top of the page.
Which trades qualify?
Most home-service trades - HVAC, plumbing, electrical, roofing, cleaning, and more. We confirm eligibility for your category and location during the audit.
Do you dispute bad leads?
Yes. We review leads weekly and dispute spam, wrong-number, and out-of-area leads so you're not paying for jobs you can't book.
Own the top of your local market
Start with a free audit — we’ll confirm whether this is your highest-leverage next move and set realistic targets for your market.
The results that matter.
Illustrative examples of the outcomes our work drives — representative figures we’ll replace with real client data.
Before
- Buried below the map pack
- Leads leaking out overnight
- Ad spend with nothing to show for it
- A Google listing going nowhere
- Quote requests that never get a reply
- A reputation nobody is building
With Digital Empire
- 3× more leads in 7 months
- Cost per lead cut 38%
- 4.2× ROAS
- 153 qualified leads / mo
- Page 1 for 19 target keywords
- Conversion 4.2% → 9.6%

Ready to grow?
Your move.
A 15-minute call. We’ll show you where you’re losing revenue — and exactly what we’d fix first.